By I love it. As new streaming services such as Sony’s $4.99 per month Stan TV offer more and more exclusive original shows, an online black comedy is trying to carve out its own niche with edgy, no holds barred comedy.
Blacktag, which launches July 1, is an online community for black users. It has digital agents Rod Dash of MXN and Casey Park of Pakhora Networks.
With an influencer marketing partnership with producer and director Crash Davis of Diary of a Mad Black Woman, Blacktag has released teaser videos aimed at bringing awareness to the site.
No advertisements. No sponsors. Just African-American comedians such as Second City’s Garth & Kim, Vanessa Vanjie Mateo, Aneesa Sheryl, and Elena Sims Allsworth.
They talk about what Blacktigs is about, and how it’s different from other online forums for black people (try to come up with another one).
Blacktigs also features original videos, photos, and music. The service is particularly popular with people in their late 20s and early 30s.
The comedians talk about hate messages they receive and the need for safe spaces for black people online.
They also talk about their friendships, the fear of gay people finding you, and the pitfalls of social media.
“The idea of Blacktag is that it is a safe space for black people,” says Terrell Davis. “You go there if you’re going through something and it’s not just a token thing.”
